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For Agencies

Personalized video outreach your agency runs on autopilot

Your On-camera Persona researches every prospect and sends each one a personalized video, for your clients' campaigns and your own new business. Personalized at scale becomes something you deliver, not just pitch.

Sends and syncs with the tools you already run

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Who it's for

What kind of agency are you?

Three common shapes, and the same AI SDR put to work differently.

The problem

Why agency outreach stalls

It's not the effort. The format that actually converts doesn't scale by hand.

"Personalized at scale" is a promise you can't keep by hand

You pitch bespoke outreach, then fall back to templated sequences because genuinely researched, one-to-one messaging doesn't scale with the headcount you have. The gap between the pitch and the delivery is where retainers get lost.

The founder can't be in every message

The founder's face and credibility is what closes agency deals, but they can't record hundreds of videos or write every prospect's email. So the thing that actually converts gets used on a handful of accounts and nowhere else.

Client work and your own pipeline fight for the same hours

Running outreach for clients leaves nobody to fill your own funnel. Most agencies go quiet on new business exactly when they're busiest, then scramble when a retainer ends.

How it works

How Outvid fits into an agency's workflow

Five steps from one source recording to warm, video-engaged prospects on every channel.

  1. Clone your founder or account leads

    A 2-minute source recording per person. Each AI clone carries that person's real voice and delivery into every message: one On-camera Persona per founder or per client account.

  2. Research every prospect

    Outvid pulls each prospect's role, company, recent news, and public signals: the context that makes a script actually feel written for them, not merge-fielded.

  3. AI writes the script

    A unique script per prospect that references their situation and positions the offer, whether it's your agency's BD or a campaign you're running for a client.

  4. Send across every channel

    Personalized video goes out natively across email, LinkedIn, WhatsApp, and Instagram, in multi-step sequences that follow up and branch on replies. No separate sending tool to wire up.

  5. Track engagement, prioritize the warmest

    See who watched, rewatched, and clicked. Hand the warmest prospects to the account owner first, and show clients the engagement data behind every campaign you run.

Two ways to run it

Sell the outcome by showing the work

The agencies that win outbound retainers prove personalization at scale instead of promising it. Run it for the clients you serve, and for the pipeline you need to keep full.

For your clients

Run personalized video campaigns on your clients' behalf. One Persona per client founder or spokesperson, their branding on every landing page, and the engagement reporting to prove the campaign worked: a service you can package and charge for.

For your own new business

Keep your pipeline full while you deliver. Your founder's Persona runs BD outreach in the background, researching and video-messaging prospects across channels, so new business doesn't stall the moment client work spikes.

Example hooks

Agency scripts for four common scenarios

Swap the variables for your CRM or client data and ship.

Agency BD: cold outreach to a prospect brand

“Hey {{first_name}}, I run {{our_agency}}, and I've been watching what {{company}} has been shipping since your {{recent_event}}. Rather than send another agency pitch, I recorded you 40 seconds on the one thing I'd change about your outbound. If it's useful, great; if not, no follow-up.”

Running a campaign for a client

“{{first_name}}, {{client_founder}} from {{client_company}} here. We help teams like {{company}} with {{client_offer}}, and your {{specific_signal}} is exactly the moment this tends to matter. 30 seconds on why, and a link to grab time if it lands.”

Founder-led: a high-value account

“{{first_name}}, I don't usually reach out personally, but {{company}} is the kind of account we do our best work with. I recorded you 45 seconds on how we'd approach {{specific_problem}}. Worth a quick look before you decide.”

Re-engagement: a pitch that went cold

“{{first_name}}, we talked back in {{previous_month}} about {{previous_topic}} and it went quiet. Something changed this week: {{specific_change}}. Felt worth recording you 30 seconds rather than sending another "just circling back" email.”

Pricing

Pricing for agencies

Credit-based, not per-seat: cost scales with how much you send, not how many people are on the team.

Agency FAQ

Honest answers to what agencies ask before running video outreach.

Those tools stop at the video. Sendspark and Loom still make you record, and BHuman generates the file but leaves sending to your own stack. Outvid is an AI SDR: it researches each prospect, writes the script, generates the video from your clone, and runs the outreach natively across email, LinkedIn, WhatsApp, and Instagram with reply-based follow-up. For an agency, that's the difference between selling personalization and delivering it.

Yes. You can create a separate On-camera Persona for each client founder or spokesperson, keep their branding on their campaign's landing pages, and report engagement per campaign. Higher tiers raise the number of Personas, sender accounts, and send volume so you can run several clients at once.

The opposite, when it's done well. A video that references the prospect's actual situation in the founder's real voice reads as effort, not automation. Outvid is transparent about the AI-clone source, so no one is misled about how the video was made.

Yes. Landing pages carry your logo and colors, or your client's, with Outvid branding removed on the relevant tiers. Each campaign sends from the account you connect, so it stays on-brand for whoever the campaign is for.

Outvid is credit-based, not per-seat, so cost scales with how much you send rather than how many people are on the team. Add Personas and sender accounts as you take on clients. See pricing for current tiers and add-on rates.

Yes. Pilot it on your own new-business outreach or a single client campaign first, check the reply rate on real prospects, then expand. Recording a Persona takes 2 minutes and the first campaign can go out the same day.

Run your first agency campaign this week

Record your founder's Persona in 2 minutes, then let your AI SDR research, personalize, and send across every channel, for your new business or a client's campaign.

A

Alex Masson

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