Know what's working before your next send

Real-time dashboards show you exactly which videos are watched, which emails get replies, and which sequences convert to pipeline. Stop guessing, start optimizing.

Full-Funnel Visibility

Every metric that matters, in one place

From the moment a prospect receives your video to the second they book a meeting, Outvid tracks every engagement signal and surfaces the ones that predict pipeline.

71%

Video watch rate

Avg. across all Outvid campaigns

3x

Reply rate vs. email

Video outreach vs. plain-text cold email

68s

Avg. watch time

On a 90-second personalized video

12%

Meeting book rate

For prospects who watched 75%+ of video

Video Watch Tracking

Know exactly how much of your video they watched

Not all opens are equal. A prospect who watched 90% of your video and replayed the section about pricing is a very different lead than one who watched 10% and bounced. Outvid shows you the difference.

  • Per-second video heatmap showing rewatched segments
  • Total view count and unique viewer count
  • Watch completion percentages per prospect
  • Replay detection — know when they watched it twice
  • Device and location data for engagement context
  • CTA click tracking within the video player
Trigger follow-ups based on watch data

Video engagement breakdown

Sarah Chen — watched 3 times

Video completion94%

Nearly finished — high intent

CTA click rate67%

Clicked 'Book a call' link

Replay rate3x

Watched the full video 3 times

Hot lead alert

Replayed 0:42–1:10 three times — likely reviewing the pricing section.

71%

Open rate

Video email vs. 23% industry avg

18%

Reply rate

Across all sequences

4x

Click rate lift

After high-watch follow-ups

2.1d

Avg. reply time

From first video send

Email Performance Tracking

Open rates, click rates, and replies — unified with video data

See how email and video performance connect. Prospects who watched 80%+ of their video are 4x more likely to open the follow-up email. That insight shapes every future sequence.

  • Open tracking with timestamp and device data
  • Link click tracking within email body
  • Reply detection and automatic sequence pausing
  • Bounce and unsubscribe management
  • Deliverability score per sending domain
Email sequencer integration
Pipeline Attribution

See exactly how much pipeline video outreach is generating

Prove ROI to your VP Sales with campaign-level attribution. Outvid tracks the path from first video open to booked meeting to closed deal — so you always know what's contributing to revenue.

  • Campaign-to-meeting attribution with full touchpoint history
  • Revenue influenced by video outreach (CRM sync)
  • Rep-level performance comparison
  • Campaign ROI calculation vs. manual outreach cost
  • Cohort analysis — which segments convert best

Campaign-level revenue attribution

See total pipeline sourced and influenced by each outreach campaign.

Rep performance leaderboard

Compare watch rates, reply rates, and meetings booked across your SDR team.

Segment conversion analysis

Discover which ICPs, industries, and company sizes convert at the highest rate.

A/B Testing

Test every variable, keep what converts

Run controlled experiments on subject lines, script openers, video length, and follow-up timing. Outvid shows you statistical significance so you know when to call a winner.

Subject line testing

Test 2-4 variants and let Outvid auto-select the winner after statistical significance

Script opener testing

Compare hook styles — question vs. insight vs. compliment — across prospect segments

Video length testing

Find the ideal video duration for your ICP: 60s vs. 90s vs. 2-min

Follow-up timing testing

Optimize wait days between sequence steps for maximum reply rates

Start tracking what actually converts

Get real-time analytics on every video, email, and sequence — from the first open to the booked meeting.