One brief per account. Personalized video for every stakeholder.
Write a short brief for each target account, and your On-camera Persona delivers a tailored video and email to the CFO, the champion, and the end user — each one grounded in that account's real pain, trigger, and ask, not a recycled pitch.
Powering revenue teams across your stack
Why ABM fails to scale
Account-based marketing works in theory. The execution bottleneck is personalization — it doesn't scale with human effort alone.
Target accounts are hard to break into
High-value accounts have multiple gatekeepers, long buying cycles, and decision-makers who receive constant outreach. Standing out requires a level of personalization that can't be faked.
Multi-threading is time-intensive
Engaging the CFO, VP of Sales, and Head of Operations at the same account — each with a tailored message — is theoretically the right move. In practice, it's hours of work per account.
Generic content doesn't move large deals
Sending a case study PDF or a generic demo request to a $200K target account signals you don't understand their business. Enterprise buyers expect you to have done your homework.
One account brief in. A message per stakeholder out.
Tell the AI about this campaign
Written once — applied to all every stakeholder at 40 target accounts in this campaign.
Hi Dana — saw Northwind just stood up its first RevOps function, which usually means finance is tired of defending forecasts that don't agree across six dashboards. We get teams to one source of truth in about a month — worth a 20-minute working session mapping your tools to one model?
Hi Marcus — congrats on the new RevOps seat. You're likely the one reconciling six conflicting dashboards before every leadership review, and nobody trusts whose number is right. I can map your current tools to a single model in 20 minutes — you keep the map either way.
Hi Priya — heard the 'one source of truth' push at Northwind, and I know IT carries the integration weight when six tools get stitched together. We consolidate finance and ops reporting without a rip-and-replace — happy to walk the architecture in a quick call.
How to run ABM in Outvid
Three steps. Record once, and your On-camera Persona does the rest.
Pick your campaign type and write the brief
Start a smart campaign, choose your campaign type, and fill a few short fields — the account's angle, the pain, and your ask. About two minutes.
The AI writes and records everything
A researched, personalized video and email for every stakeholder, grounded in your brief and live research on each one — delivered by your On-camera Persona, recorded once. You just review.
Launch — it runs itself
From one account brief, every stakeholder gets a tailored video and email, sent across a branching sequence that routes by how each one responds. Refine the brief anytime.
ABM results that move the pipeline
Enterprise sales teams using Outvid for ABM see measurable improvements across the entire funnel.
Every stakeholder gets a message built for their role
The CFO cares about ROI and risk. The VP of Sales cares about pipeline and quota. The end user cares about whether the product actually works. From the same account brief, Outvid generates scripts that speak to each persona's language — one campaign run, every stakeholder on-message.
- One brief per account means the message names that account's real pain and trigger — so the CFO and the end user both feel like you did your homework, because you did.
- The brief overrides your generic company line for this list. Every stakeholder hears the angle that actually matters to their buying committee, not your homepage tagline.
- Your Context Layer and live Prospect Research stack on top of the brief, so each video script and email is on-message for the account and personal to the individual contact.
- Required fields gate launch, so you can't accidentally blast a half-baked account. The offer, the pain, and the exact ask are locked in before a single video sends.
- Refine the brief mid-campaign and the next messages adapt instantly. The account narrative stays consistent while you sharpen the angle as the deal moves.
Deep account research, automatically
Outvid pulls earnings call transcripts, press releases, reviews, job postings, and social signals to build a complete account intelligence brief — for every account on your list.
Multi-threaded from day one
Launch coordinated campaigns to 5–10 stakeholders per account simultaneously, with sequencing logic that avoids overlap and respects buying committee dynamics.
Syncs with your CRM and intent data
Connect your CRM and intent sources so Outvid uses buying signals — alongside your per-account brief — to trigger campaigns at exactly the right moment.
Account-based marketing FAQ
How one brief per account keeps researched, personalized video on-message across the whole buying committee.
How does the AI clone know what to say for my specific account?
You give it one short brief per account in the "Tell the AI about this campaign" card — the angle, the #1 pain across the buying committee, the trigger that put them on your list, and the exact ask. That brief is the per-campaign layer of your Context Layer, and it grounds every personalized video script and email the AI generates. On top of it, Outvid layers your owned context (Team Context, CRM, Gmail and Calendar, call notes) plus live Prospect Research on each contact, so every stakeholder's message is on-message for the account and personal to them.
Can one AI clone send a different personalized video to every stakeholder at the same account?
Yes. From a single account brief, your On-camera Persona generates a unique video and a matching email for the CFO, the VP of Sales, the Head of IT, and the end user — same account narrative, role-specific language. You record your persona once; Outvid handles the per-stakeholder personalization.
Does the personalized video actually reflect my brief, or is it generic?
It reflects the brief directly. If your brief says the pain is leadership making calls off six conflicting dashboards and the ask is a 20-minute working session, that's what shows up in the opener and the CTA. You review every script and email before anything sends, so you can see the account's real pain and trigger woven into each message.
How do follow-ups work across a buying committee?
Outvid runs a branching sequence, not a rigid linear cadence. Each stakeholder is routed by how they respond — replied, opened, and no-reply paths fork automatically across email, LinkedIn, and follow-up video. The whole account stays coordinated without you manually tracking who got what and when.
Can I change the message after I launch the campaign?
Yes. The brief is refinable after launch while the campaign strategy stays locked. New trigger, a champion goes quiet, a new buyer appears — update the brief and the next round of generations reflects it, without resetting the campaign or dropping in-flight stakeholders.
Does Outvid connect to my CRM and intent data?
Yes. Connect your CRM and intent sources so Outvid can pull account context and trigger campaigns at the right moment. Your CRM, Gmail, and Calendar feed the Context Layer that grounds every message alongside your per-account brief.
Turn your target accounts into pipeline
Set up your On-camera Persona in 2 minutes. Write one brief per account, launch researched, personalized video for every stakeholder, and let a branching sequence work your top 50 accounts this week.
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